FT24

MSDW. Getting from B to B may call for some fundamental restructuring

March  2000

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Getting from B to B may call for some fundamental restructuring.

In today’s technology-driven world of business-to-business e-commerce, radical changes are a given. And radical efficiencies are the rule. Efficiencies that increase value can attract investors, so you may want to form a joint venture with other players in your industry. Or set up a new company together with a technology partner. Or invest in a B2B start-up o complement your operations.

In any case, you will certainly want to act quickly.

Which means you want the help of the firm that has been committed to B2B longer than any other investment bank. We’ve helped create trend-setting B2B solutions for companies such as GM, Ford , DuPont and EDS. We’ve helped develop new B2B specialists like Ariba, FreeMarkets, Chemdex, Vignette, Healtheon and webMethods.

We’re also ranked No.1 in Internet M&A in Europe.

Our top ranked equity research analysts bring unparalleled market perspective. And we have relationships with the players around the world who can make a B2B initiative work. Your company and sector could be transformed by the right B2B initiative. And by people with this fundamental philosophy: Anything is possible. www.msdw.com

 

Morgan Stanley Dean Witter

 

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