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FT30 |
Andersen Consulting. |
July 2000
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Directions: Using quick strokes, apply a thin a layer to surface of organisation. Repeat application as needed. Warning: may not withstand sustained use or brutal
competition. Looking for a longer lasting approach to eCommerce? In a rush to join the eCommerce revolution, many
organisations have opted for and easy-to-apply approach. But without a
business model to back it up, even the coolest website can’t take you
very far. And off-the-shelf, plug-and-play software won’t help you with
withstand the relentless, brutal competition of the emerging electronic
economy. Across industries and geography, Andersen Consulting
organisations surmount the real strategic challenge. How to create an
original and resilient value proposition, and how to align the entire
organisation to capitalise on it. Of course, this approach doesn’t
simply spray on. But then again, it doesn’t simply wear off either.
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